Ayurveda-Forums.Org

[Alexander]

Hi,
I am looking for articles about the ayurveda market, and especially regarding the tourism generated in India + Sri lanka each year. Do you have any interesting sources to give me?
Many thanks
Alex.

[natalia]

This should help, it comes from the The Associated Chambers of Commerce and Industry of India
http://www.assocham.org

AYURVEDA & MEDICAL TOURISM TO BOOM IN 2010 CWG: ASSOCHAM
Wednesday, March 19, 2008

Ayurvedic and Medical Tourism industries are likely to be the largest beneficiary of 2010 Commonwealth Games and may gain by around Rs. 800 crore, according to The Associated Chambers of Commerce and Industry of India (ASSOCHAM).

In a Paper brought out by the ASSOCHAM on `Prospects for Ayurvedic & Medical Tourism Industries during CWG 2010, it has been predicted that ayurvedic industry would alone earn a business of Rs. 500 crore and revenues prospects for medical tourism are predicted for estimated amount of Rs. 300 crore.

The job opportunities that would arise for professionals of these two promising industries are projected for 40,000 people, said the ASSOCHAM President, Mr. Venugopal N. Dhoot while releasing the estimates.

The ASSOCHAM Chief clarified that revenue generation for ayuvedic industry will be mainly driven through Spa centres which means pampering exterior of those tourists that stay in various hotels, beginning 5 star to 1 star.

Mr. Dhoot pointed out that the ASSOCHAM estimates are based on the assumption that over 1800 athlete participation would be bare minimum for 2010 commonwealth games in variety of sporting disciplines and tourist arrivals for the people is projected for 6-7 lakh overseas visitors. The countries of which maximum outflow of tourists would emerge include UK, Canada, Australia, Malaysia, South Africa, Singapore, Sri Lanka etc. and over 4 lakh domestic tourists from.

The Chamber paper hoped that keeping in view of India’s ancient tradition of ayurveda and its low-cost medical tourism facilities, apart form UK, Canada, Australia, Singapore, Malaysia, Sri Lanka a large number of outside visitors from aforesaid countries would like to take advantages of domestic ayurvedic and medical tourism facilities/resorts.

The Chamber estimates reveal that each foreigner visiting India during Commonwealth games is likely to spend Rs.10,000 to Rs.35,000/- in availing ayurvedic expertise in various spa and herbal centers.

While, the medical tourism spending will be higher between Rs. 40,000-Rs.1,20,000 in view of cardiac surgery, bone marrow transplant, etc., bulk of tourists will spend in Ayurveda and related treatments, said Mr. Dhoot.

Based on enquiries received by the ASSOCHAM through its various workshops & seminars, various players in the hospitality industry based on Delhi, NCR, Haryana, Rajasthan, Uttar Pradesh and Uttarakhand are proposing to set up over 200 ayuveda, spa and herbal centres to provide possible comforts to tourists and athletes that gathered during the period, pointed out Mr. Dhoot.
ASSOCHAM ANALYSIS ON CWG IMPACT ON
AYURVEDIC & MEDICAL TOURISM

Business Ayurvedic Industry Rs. 500 crore Medical Tourism Rs.300 crore
Tourists Spending Rs.10,000-Rs.35,000/- Rs. 40,000- Rs.1,20,000./-
Employment Opportunities 40,000 Ayurveda, spa & Medical Tourism Professionals

The domestic ayurvedic industry market size is currently estimated at Rs.3000 crore which will go up to around Rs. 5000 crore in next 2 years in view of rising demand for ayurvedic therapy and products. This industry would grow at a level of Rs.5500 crore after 2010 CWG games are concluded. Neighbouring states ayurveda, spa and medical tourism centres will also contribute in it, which is currently dominated by Kerala and Karnataka, feels the Chamber.

The export potential of ayurveda is currently pegged at Rs 12,500 crore and approx. 20,000 units are involved in this field and the main players include Dabur, Himalayas, Zandu, Baidyanath. In India, there are approx. 380,000 registered medical practitioners of the ayurvedic system as compared to about 700,000 modern medical system.

The reputed private hospitals in Delhi and NCR like Fortis, Moolchand, Sir Ganga Ram, Apollo, Noida Medicare, Metro, Dharmshila, Max etc. can tap the large inflow of medical tourism. Better connectivity from the games villages and hotels in Delhi will also pave the way for these hospitals to contribute the medical tourism sector. For the last several years, Apollo and Escorts have treated over 1 lakh foreign patients.

According to ASSOCHAM estimates, the Indian spa industry is expected to receive investment of US$ 35 billion in the next 3-4 years. However, the profit margins in the spa industry was as high as 60-65% and domestic spa industry is offering a mix of traditional ayurvedic, as well as Chinese, Thai and Swedish healing techniques.

Currently, the medical tourism market in India is estimated to be worth over US $ 300 million with approx. 170,000 foreign patients coming in every year and expected to grow into a US $ 2 billion business by 2012 with advantages of low-cost medical and surgery treatment compared to US and EU.

ASSOCHAM has also suggested that ministries of health and tourism should jointly set up a separate Department and training institutes to bridge the gap of skilled professionals in this field and also authorize the ayurvedic and herbal centres.

Some of the major treatments in the ayurveda and spa centres include rejuvenative programmes & therapy (Rasayana Chikitsa), body immunisation & longevity treatment, body sudation (Sweda Karma), panchakarma Treatment etc.

[andre2000]

Hi,
You have a specific study called "Booming Medical Tourism in India"
It is quite expensive but if you can afford $873...

The report, "Booming Medical Tourism in India”, provides a complete insight into the Indian medical tourism market. It evaluates the past, present and future scenario of the Indian medical tourism market and discusses the key factors which are making India a favorable medical tourism destination. Both statistics and trends regarding market size, tourist arrivals, infrastructure, accreditations, drivers and restraints have been thoroughly discussed in the report.

The research has found that India represents the most potential medical tourism market in the world. Factors such as low cost, scale and range of treatments provided by India differentiate it from other medical tourism destinations. The growth in India’s medical tourism market is expected to serve as a boon for several associated industries also, including hotel industry, medical equipment industry and pharmaceutical industry.

Key Findings

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India offers vast range of medical treatments - from simple dental procedures to the complex cardiac surgeries. Patients can save 60%-95% of their treatment costs by undergoing treatment in India.
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Wellness tourism, comprising of spa, yoga and Ayurveda, has a very bright future in India as foreigners are increasingly flocking to India to seek physical and mental healing.
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In 2007, around 272,000 medical tourists visited India for medical tourism and together, they brought US$ 656 Million in revenues.
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Lack of proper hospital accreditation system and inefficient laws against malpractice can be the biggest factor limiting the growth of India’s medical tourism Industry.
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India enjoys a considerable superiority over both Singapore and Thailand as preferred medical destination.
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Both foreign employers and insurance firms are expected to outsource large share of medical treatments to India.
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The Indian medical tourism market is expected to generate over US$ 2.5 Billion in revenues by 2012.

Key Issues & Facts Analyzed

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Evaluation of past, current and future market trends.
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Market evaluation by segment.
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Discussion on the major drivers of the Indian Medical tourism market.
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Analysis of the opportunities created by the market.
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Analysis of the major challenges for the market.
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Study of the competitive landscape of the market.

Key Players Analyzed

This section provides the overview and key facts of prominent players in the Indian medical tourism market, such as Apollo, Wockhardt, Fortis Healthcare and Max India.

Research Methodology Used

Information Sources
Information has been sourced from books, newspapers, trade journals and white papers, industry portals, government agencies, trade associations, monitoring industry news and developments, and through access to more than 3000 paid databases.

Analysis Methods
The analysis methods include ratio analysis, historical trend analysis, and linear regression analysis using software tools, judgmental forecasting, and cause and effect analysis.